Fujifilm

Medium Format v Medium Format 833 1024 Jason Friend Photography

Medium Format v Medium Format

Earlier this year I made the decision to switch my primary camera system to medium format. With medium format equipment recently becoming relatively affordable it seemed to make sense to make the switch before my trip to New Zealand – If I am travelling to the other side of the world, I want to future…

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Best Fujifilm lenses for Infrared Photography 1024 512 Jason Friend Photography

Best Fujifilm lenses for Infrared Photography

As many of you will know, I am something of an infrared photography geek! Ever since I started photography I have had a keen interest in infrared landscape photography and I have used numerous analogue and digital cameras over the years. Of course this has all culminated in my work on The Legacy Project. Whilst shooting…

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Lightroom or Capture One for processing Fujifilm GFX images 1024 768 Jason Friend Photography

Lightroom or Capture One for processing Fujifilm GFX images

Earlier this week, Capture One 11 was updated with new support for the Fujifilm GFX 50S. Having used Capture One exclusively for the processing of my Fujifilm X cameras for the last few months, I was keen to see how it performed on the GFX files. It is early days and this is definitely not…

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New Zealand – What’s in my bag? 1023 682 Jason Friend Photography

New Zealand – What’s in my bag?

It has been over ten years since I last visited New Zealand but I am now finally here! Choosing what camera equipment to bring with me has been a difficult decision and I have had to carefully considered what equipment I might need whilst also keeping in mind my carry-on baggage weight allowance of 7KG.…

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Fujifilm GFX 50s L-Bracket Hack 1024 683 Jason Friend Photography

Fujifilm GFX 50s L-Bracket Hack

I am about to depart on an overseas trip which unfortunately means that I have to leave my preferred tripod and, even more importantly, my preferred Benro geared head at home. Whilst my little Gitzo tripod which I use as an alternative for overseas trips is excellent, the weak link is the attached 3-legged thing…

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Medium Format Pub Photography 768 1024 Jason Friend Photography

Medium Format Pub Photography

Earlier this month I was commissioned by Mitchells & Butlers to photograph two of their Newcastle upon Tyne pubs as they required new images for their website. If you consider the fact that I love photography and that I also love pubs then you can understand why this commission was just my perfect kind of commercial photography job! Having…

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50 days with the Fujifilm X-H1 1024 683 Jason Friend Photography

50 days with the Fujifilm X-H1

Towards the start of the year, Fujifilm announced the X-H1, their new flagship camera firmly targeted towards the professional (and in particular the video market). However, it was seen by many as an incremental upgrade from the Fujifilm X-T2 with the only real positive being the inclusion of in-body image stabilisation (IBIS) with the downside…

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